More Than a Market
By Megan Northcote
Shopping for fresh, locally grown foods at farmers markets is always a refreshing way to find healthy foods while supporting the community. But in recent years, some farmers markets have transformed from grocery store alternatives to tourist destinations, featuring cooking and artisan demonstrations, hands-on healthy living activities for children, and food and farm festivals for all ages. While similarly innovative markets are popping up across the Appalachian region, these eight family-friendly markets offer a small taste of the kinds of educational entertainment that’s enticing both visitors and locals to spend a fun-filled day at the market.
Morgantown Farmers Market – W.Va.
Housed in a new pavilion, this innovative market is celebrating the opening of a grant-funded culinary station that will host healthy cooking classes and demonstrations. Youngsters can enjoy a new 10-week kids’ club called “POP” (Power of Produce), which provides each child with $2 in weekly market tokens and culminates in a healthy eating activity. Different fitness activities, including a yoga flash mob, belly dancing, and hula hooping sessions keep the grown-ups in shape too. Local musicians and nonprofit booths create a lively, atmosphere. Morgantown Market Place, 415 Spruce St. Open: May 3 – early Nov., Saturdays, 8:30 a.m. – noon. Visit: morgantownfarmers.org or call (304) 993-2410
Lexington Farmers Market – Ky.
Open since 1975, Lexington’s Saturday market in the heart of downtown features more than 60 vendors and draws more than 5,000 visitors during peak season. Each week, the Homegrown Authors series features talks and book signings by local writers. Monthly favorites include chef demonstrations led by local culinary students and an area master gardener information booth. Each week, different organizations host children’s activities, including arts and crafts and pony rides, along with live local music. Cheapside Park. Open: Saturdays, Spring-Fall, 7 a.m.-2p.m., Winter 8 a.m.-1 p.m. Visit: lexingtonfarmersmarket.com or call (859) 608-2655
Downtown Hickory Farmers Market – N.C.
This year, a new Thursday evening summer market, Tastin’, Tunes & Tomatoes, along with the city’s widely popular Saturday market, offers chef demonstrations as well as clogging, music and healthy food scavenger hunts for children. Wind down after the Saturday market with yoga at Union Square or grab a bite at a downtown restaurant. On June 12, Thursday’s market will host Schmoozapalooza, featuring 50 additional vendors as well as beer, wine and food sampling. Union Square, downtown Hickory. Open: April 16-Nov. 1, Saturdays, 8 a.m. – 1 p.m., Wednesdays, 10 a.m. – 3 p.m; and June 5-Aug. 28, Thursdays, 5-8 p.m. Visit: hickoryfarmersmarket.com or call (828) 306-6508
Chattanooga Farmers Market – Tenn.
Now in its 13th season, Chattanooga’s bustling market has exploded into one of the biggest in the region with more than 800 vendors drawing as many as 1,300 people each Sunday. Each market is themed and includes two free music concerts, 20 food trucks and numerous chef demonstrations. During June and July, foodie festivals abound, honoring the blueberry, tomato and peach as well as the Chattanooga Street Food Festival on June 22. Beat the heat at the July 13 Ice Cream Social where $5 buys five scoops from local creameries with proceeds benefiting a community childcare center. 1829 Carter St., Open: April 27- Nov. 23. Sundays, 11 a.m. – 4 p.m. Visit: chattanoogamarket.com or call 423-648-2496
Independence Farmers Market – Va.
Almost every Friday in the summer, this southwestern Virginia market hosts family-friendly special event days. At Dairy Day on June 13, youngsters can learn how to milk a cow. In July, build a vegetable vehicle to enter in the zucchini car races, or challenge the family to a pie-eating contest at Berry Fest on July 18. Enjoy monthly fiber and beekeeping demonstrations as well as chef presentations during the first market of the month and free kids activities at every market. McKnight Park, Hwy. 21 and 58 intersection. Open: May-Oct., Friday, 9 a.m.-2p.m. Visit: independencefarmersmarket.org or call (276) 655-4045
The Wild Ramp – W.Va.
This 125-vendor indoor farmers market in Huntington, W.Va., will more than double in size when it moves into the Old Central City Market building this summer. Staffed by volunteers, the year-round consignment market affords farmers more time for the harvest. Vendors can lead monthly classes about canning, cooking, herbal recipes, cheese making and more. Nonprofits lead various children’s activities, such as making seed bombs. In June, enjoy a grand opening celebration during Old Central City Days, featuring food, music and antiques. 555 14th St., Huntington. Open: year-round, Monday-Friday, 9 a.m. – 7 p.m., Saturday, 8 a.m. – 4 p.m. Visit: wildramp.org or call (304) 523-7267
Charlottesville City Market – Va.
With more than 100 vendors, this downtown market is a bustling hub of seasonal cooking and artisan demonstrations accented by music. Chef Mark Gresge of l’etoile restaurant leads culinary workshops throughout the summer and food preservation classes later in the season. Ten community partners offer numerous children’s activities. The annual Labor Day weekend Farm Tour, sponsored by the nonprofit Market Central, is an excellent opportunity to explore more than 20 vendors’ farms by car. Corner of Water St. and South St. Open: Saturdays, April-Oct., 7 a.m. – noon, Nov.-Dec., 8 a.m. – 1 p.m. Visit: charlottesville.org or call (434) 970-3371
Asheville City Market – N.C.
Situated in the heart of the city’s thriving local food scene, Asheville’s eclectic Charlotte St. market attracts hundreds of foodies craving monthly cooking demonstrations. Every Saturday, the Growing Minds @ Market booth hosts a nonprofit to engage children in exercise and food-related arts and crafts. A strawberry summer festival features samples of creative berry recipes, while the Market Meal Challenge in late June awards prizes to the healthiest shopper. Live local music as well as healthy living booths round out the weekly experience. 161 S. Charlotte St. Open: April 5 – Dec. 20, Saturdays, 8 a.m.- 1 p.m. Visit: asapconnections.org or call (828) 348-0340
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