Press Release

Tickets On Sale for 2010 Music on the Mountaintop Festival

Event Expanded to Two Days; Features Fantastic Lineup and Stronger Emphasis on Pressing Environmental Issues

July 27, 2010

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Contact:
Jimmy Hunt …. (919) 818-2614 or jsh@yellowdogent.com
Sandra Diaz …. (828) 262-1500 or sandra@appvoices.org
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Tickets are currently on sale for the 3rd annual Music on the Mountaintop Festival, an event that unites music and environmental consciousness.

The two-day event will take place August 27 to 28 at the High Country Fairgrounds in Boone, N.C., and will feature headliners Sam Bush, Keller Williams, Railroad Earth, Acoustic Syndicate, Larry Keel and Natural Bridge and Yo Mama’s Big Fat Booty Band, along with numerous regional and local acts from western North Carolina.

What started as a class project for Appalachian State University Graduate Jimmy Hunt has grown quickly into one of the largest musical events in the Southeast, last year drawing more than 4,000 attendees.

The mission of the festival is to bring together a combination of good music, local food and environmental awareness. Hunt, festival-founder and owner of Yellow Dog Productions, believes offering practical information to the public about how to live a more sustainable lifestyle can change the world for the better, one person at a time.

This year, Appalachian Voices will be the event’s main featured nonprofit organization, and will receive a portion of the net proceeds.

“Appalachian Voices does a wonderful job setting a high environmental example and being a conscious voice in our community,” said Hunt. “They have a progressive and positive attitude that is contagious while being one of the hardest working nonprofits in the nation.”

“A sense of place is important to building the strong environmental ethic needed to protect Appalachian land, air and water,” said Sandra Diaz, Development and Communications Director for Appalachian Voices. “We are excited to be working with Music on the Mountaintop in promoting Appalachia as a national treasure.”

Other nonprofits partnering with the festival will include: Appalachian Institute for Renewable Energy (AIRE), ASU Energy Center, NC Green Power, High Country Conservancy, Dogwood Alliance, Habitat for Humanity and the Hunger Coalition.

In addition to three music stages, there will be a Green Village, a 35-foot climbing wall, and local organic food and crafts available.

Hunt says that measures are taken to minimize the festival’s environmental footprint, including solar staging, a shuttle system, compostable products, and recycling and waste removal systems designed for large events.

Prior to the event, a river cleanup will be hosted adjacent to the fairground and surrounding area. The cleanup is open to everyone and will be held on Friday, August 27, from 11 a.m. to 2 p.m.

“In addition to the efforts we have made in the past to ensure the event has as low an impact as possible on the environment, we will focus on making everything even more efficient,” said Hunt. “We will be stepping up our efforts to ensure food vendors use biodegradable dishware and silverware, and our river cleanup this year will be longer and cover more distance leading up to the festival.”

In addition to the headliners, the 2010 musical lineup will include: Toubab Krewe, Josh Phillips Folk Festival, Snake Oil Medicine Show, Holy Ghost Tent Revival, The Dirty Guv’nuhs, The Mumbles, Uncle Mountain, The Native Sway, Farm Vegas, BPL, The Moderate, Big Daddy Love and many more.

Tickets to the event are currently on sale, and limited campsites will be available. To purchase tickets, reserve camping sites, or for a complete music lineup, visit MusicOnTheMountaintop.com.

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